Vellaci
The first Swiss-made personal CRM · founding circle

Be the person who remembers everything that matters.

Vellaci quietly maps everyone you’ve ever cared about — six months of calls, emails and conversations — then, every Friday, names the few who are slipping away. No lists. No reminders to set. Just the rare luxury of never letting a friendship fade by accident.

14 days free · no card Family-shared, up to 4 iMessage never leaves your Mac
LMTWCD
The founding circle is forming. Come in early.
vellaci.ch/home
Inner circle
3 this week
  • Sarah Chen
    yesterday · Mike & the kids over Sunday
    0.92
  • Father (Joseph)
    3 days ago · Birthday in 7 days
    0.88
  • Tomás Vargas
    9 days ago · Talked Berlin trip
    0.61
Slipping away
3 to revive
  • Priya Anand
    62 days ago · Was your manager at Stripe — moved to Singapore
  • Marcus Llewellyn
    84 days ago · Co-founded the side project that didn't ship
  • Emi Tanaka
    171 days ago · Roommate from Brooklyn — last seen at her wedding
Friday digest3 slipping into dormant this week — tap to draft an opener.

Why Vellaci exists

No one drifts away on purpose.

It’s never a decision. It’s the reply you meant to send. The birthday that quietly passed. The friend who — across a year of good intentions — became someone you used to know. Vellaci exists for one reason: so that never happens to the people you’d be devastated to lose.


How it feels

Connect three things. Then never think about it again.

No importing. No tagging. No “let’s get you set up.” Vellaci reads the life you’ve already lived and hands it back to you — organised, weighted, and quietly watching for the friendships that need you.

  1. 1
    Connect Gmail

    One click. Vellaci learns who you actually talk to — the names, not the noise. It reads who and when. Never a word you wrote.

  2. 2
    Connect Calendar

    Every dinner, every coffee, every meeting becomes a moment that counts. Time spent face to face is weighted like it matters — because it does.

  3. 3
    Add iMessage, on your Mac

    An optional helper that lives entirely on your laptop. It counts the conversations. The words themselves stay yours — always, by design.

Every Friday · 8am

“Five people are slipping away this week. Say hello?”

One email. One tap. The opener is already written — warm, specific, unmistakably you. It remembers the last thing you talked about, and the kids’ names you’d be embarrassed to forget. Send it from Gmail or Messages. We never keep your reply.

Suggested opener · yours to edit

Hey Priya — saw your post about Singapore. How’s the move treating you and the boys?

The honest part

Everyone else built a tool for closing deals.

Dex, Monica, Clay, Notion — capable software, all of it. But each was built to help you sell. Vellaci was built to help you stay. Here is the comparison without the spin — and why Vellaci, the Swiss-made personal CRM, feels different the moment you open it.

ToolPricingWhat's broken in 2026Where we win
Dex$13/mo · auto-renewSlack import broken since 2024. iOS/web sync delays 15-30min. Opaque annual billing.Same band, transparent monthly. iMessage native day 1. No broken integrations.
Monica (OSS)Free / $9 cloudNo AI. No auto-logging. UI from 2020. No family-shared mode.AI-first openers. Family graph. Same band as cloud Monica.
Clay (2024)$20/mo · $200/mo ProSales-operator positioning despite 'personal' name. Aggressive enrichment feels creepy.10× cheaper. No social-stalking. Built for 'remember the spouse,' not 'close the deal.'
Notion-as-CRM$10/mo PlusManual logging. No mobile capture. Performance dies past 500 contacts.Auto-logging is qualitatively different. Notion-as-CRM users churn — we know, we were one.
Cloze$17–25/mo2014-era UX. Email-only auto-logging. Heavy email-marketing features personal users don't want.Modern native app + iMessage. Simpler pricing. Less feature soup.
Vellaci$5–39/moSingle platform. No iOS app yet (PWA only).The auto-logging that survives past month 3.
Design partners

People who had quietly given up on staying in touch.

Every one of them burned a year on a manual personal CRM before this. These are notes from the founding design partners building Vellaci with us — early, honest, and the reason the founding circle is still open. Verified public reviews land as the first cohort renews.

Discretion by design

The best things are kept private.

Vellaci never stores the words you write — only the shape of your relationships: who, when, how often. Email bodies are never persisted. On macOS, iMessage is read locally and never travels. OAuth refresh tokens are encrypted at rest with AES-256-GCM, behind a key that lives in the deploy environment, not the database.

// what we store, summarized
contacts:      who, what tier, what notes you wrote
interactions:  when, what channel, direction, weight
                (no body, no preview)
reach_outs:    suggestions + your edits
data_sources:  refresh tokens (encrypted)
imessage:      counts only, parsed locally
Swiss-made · moving to EU residency

Built in Switzerland. Headed for Europe.

Vellaci is the personal CRM for households and founders who refuse to hand their relationship memory to a US data broker. Payment in CHF or euros, written in three Swiss languages, and built to meet the revised Federal Data Protection Act (nLPD, September 2023) and the GDPR from the very first line of code. Data residency is moving into the Swiss + EU perimeter — Vercel already runs in EU regions; the remaining sub-processors are migrating now. We track each one openly in the hosting & nLPD policy.

Hosted in CH / EU

Target architecture: database and processing inside the Swiss + EU perimeter. Migration status detailed in the hosting & nLPD policy.

nLPD + GDPR compliant

Standard DPA on request, sub-processor list public, right to export / delete on a single click.

TWINT · SEPA · PayPal · card

Pay in CHF or EUR with the methods you actually use. Stripe-secured. No US-only checkout.

Three Swiss languages

Français · Deutsch · Italiano in the marketing site, in the dashboard, and in the AI-drafted openers — du / Sie / tu / vous handled per contact.

Threema · Proton · iCloud

Native integrations on the way for the messengers and inboxes Switzerland and Europe actually use — not just Gmail. Content stays end-to-end encrypted.

Family-shared, opt-in

Family plan up to 4 members with per-contact privacy opt-in. Designed for Swiss households, not sales teams.

Available in:SuisseSchweizSvizzeraEU residency for storage & processing — migration in progressSwiss Made Software — application in progress

Founding circle · now open

Some people you simply cannot afford to forget.

Fourteen days free, no card. After that, less than a good coffee a month — and the friendships, the part that was always priceless, finally looked after. The Family plan keeps your whole household close for $14.